Live ranking
Top Beauty, cosmetic & personal care Instagram profiles
907 Beauty, cosmetic & personal care accounts ranked by followers. Tap any profile to open its feed, growth chart and engagement rate.
All 200 categories
1@benefitcosmeticsBenefit Cosmetics US9.5Mfollowers2@morphebrushesMorphe9.4Mfollowers3@ultabeautyUlta Beauty7.6Mfollowers4@wepink.brWepink6Mfollowers5@operation_nikiRochelle N. Stewart5.4Mfollowers6@goldappleЗолотое Яблоко5.3Mfollowers7@bobrisky222okuneye idris Olanrewaju4.7Mfollowers8@bobbibrownBobbi Brown Cosmetics4.2Mfollowers9@sigmabeautySigma Beauty4.1Mfollowers10@chrisappleton1Chris Appleton4.1Mfollowers11@vultVult3.6Mfollowers12@mixit_ruMIXIT3.4Mfollowers13@ipsyIPSY3.3Mfollowers14@iamkartikeykaustubhKartikey Kaustubh Dwivedi3.3Mfollowers15@quemdissebereniceQuem Disse, Berenice?3.1Mfollowers16@beautyblenderbeautyblender2.9Mfollowers17@supa_cent@supa_cent2.8Mfollowers18@tirabeautyTira2.8Mfollowers19@juviasplaceJuvia's Place2.8Mfollowers20@beatrizbena_☠️BeatrizBernalNavarro☠️2.4Mfollowers21@epocacosmeticosÉpoca Cosméticos2.3Mfollowers22@linhabrunatavaresBruna Tavares - maquiagem e produtos de beleza2.3Mfollowers23@siladoguDogu Sila2.2Mfollowers24@sephoracollectionSephora Collection2.2Mfollowers25@rima_alostaRima Alosta2.1Mfollowers26@ericataylor2347Erica Taylor2.1Mfollowers27@yesstyleYesStyle | K-Beauty & Fashion2Mfollowers28@flowerknows_globalFlower Knows Cosmetics2Mfollowers29@itcosmeticsIT Cosmetics 🇺🇸2Mfollowers30@rossmannturkiyeRossmann Türkiye1.8Mfollowers31@bioextratusBio Extratus1.8Mfollowers32@plouise_makeup_academyPlouise Makeup Academy1.7Mfollowers33@milagro_milagrosMilagros Milagros1.7Mfollowers34@bellamihairBELLAMI Hair®1.7Mfollowers35@gerardcosmeticsGerard Cosmetics1.6Mfollowers36@nongchatChatchai Peangapichart1.6Mfollowers37@armaf_official- Armaf Official -1.6Mfollowers38@mamaearth.inMamaearth1.6Mfollowers39@nykaacosmeticsNykaa Cosmetics1.6Mfollowers40@tokyostylezTokyo Stylez1.6Mfollowers41@niveabrasilNIVEA Brasil1.6Mfollowers42@denitslavaDenitslava1.5Mfollowers43@maccosmeticsukiM·A·C Cosmetics UK & Ireland1.5Mfollowers44@hala.owaisHala Owais1.4Mfollowers45@loccitaneaubresilL'Occitane au Brésil 🌵1.4Mfollowers46@oceaneOcéane1.4Mfollowers47@espacolaserEspaçolaser1.4Mfollowers48@harixeltaaSAIDI HAJAR1.3Mfollowers49@songofskinofficialSong Of Skin1.3Mfollowers50@wpink.brWpink Suplementos1.2Mfollowers51@kattrinymicropigmentadora_KATTRINY MEDEIROS A BRABA DA MICROPIGMENTAÇÃO🖊🤍1.2Mfollowers52@iammingleeMing Lee1.2Mfollowers53@metesimsekMete Şimşek Hair Stylist Kuaför1.2Mfollowers54@myntrabeautyMYNTRA BEAUTY1.1Mfollowers55@taggedbeautyyTaylor Ann Gallo1.1Mfollowers56@maccosmeticsindiaM·A·C Cosmetics India Market1.1Mfollowers57@ghditaliaghd Italia1.1Mfollowers58@sociollaSociolla1.1Mfollowers59@noravartanNora Shant Vartan1Mfollowers60@decor.maroshaMarwa Daffer🧑🍳1Mfollowers61@sheenakaurmakeoversSHEENA J KAUR 👳♀️🧿1Mfollowers62@manucuristManucurist990.1Kfollowers63@sephora_spainSephora España985.6Kfollowers64@sejalgabavlogsSejal966.9Kfollowers65@sleekmakeupSleek MakeUP953.7Kfollowers66@esskhanxIsraa Abdullah942Kfollowers67@os.aestheticsOthman salih936Kfollowers68@youngnailsincYoung Nails Inc916.3Kfollowers69@jamison.langeJamison Lange907.5Kfollowers70@facescanadaFaces Canada901.2Kfollowers71@bperfectcosmeticsBPerfect Cosmetics898.2Kfollowers72@oriflameOriflame897.7Kfollowers73@gl.guojingGuo Jing893.6Kfollowers74@bubbleBubble892.7Kfollowers75@manarkaamelManar Kamel878.6Kfollowers76@lojasredeLojas REDE863.1Kfollowers77@mascavomascavo852.9Kfollowers78@drhasnaaelsayed23Hasnaa Elsayed849.4Kfollowers79@umsultan_364Umsultan364846.3Kfollowers80@adrianodistribucionesADRIANO Distribuciones - Productos e Insumos de Peluqueria824.4Kfollowers81@federica.scagnettiFederica Scagnetti812.8Kfollowers82@skin1004officialSKIN1004 Global Official809.5Kfollowers83@tirtir_globalTIRTIR Global Official792.9Kfollowers84@bainur_beautyBainur Kushtarbekov787.8Kfollowers85@kissnailsKiss Nails767.7Kfollowers86@vaaaaaloValo757.1Kfollowers87@yasmine_khattabياسمين الخطاب750.5Kfollowers88@infinitekparis_colInfinitek Paris750.2Kfollowers89@andreaaragon_hairstyleAndrea Aragon734.5Kfollowers90@onlyonealiyaaliya 🐆729.6Kfollowers91@dr.haidi.magdyDr.Haidi✨هايدي مجدي712.9Kfollowers92@layali.bokerLayali Boker709.7Kfollowers93@mariobadescuMario Badescu Skin Care708.2Kfollowers94@youmibeautyYOUMI BEAUTY702Kfollowers95@yvesrocherturkiyeYves Rocher Türkiye694.6Kfollowers96@wigdealerWig Dealer | Raw Bundles & HD Lace Wigs693.8Kfollowers97@nazaninbeautyblogNazanin Ghasemi / بیوتی بلاگر،آنباکس و میکاپ674Kfollowers98@kianadbeautyKiana Davis670.4Kfollowers99@vegabeautyVEGA | At-Home Styling Experts666.7Kfollowers100@tima.roshannتیما روشن | بلاگر پوست653.1Kfollowers
Profiles #1–#100 of 907 — from the ERGauge database. Tap any profile for its feed and analytics.
Ranked by engagement, not just followers
Most “top account” lists just sort by follower count — which tells you who got big, not who’s worth watching now. ERGauge blends engagement rate with audience size, so a sharp mid-tier creator can outrank a sleepy mega-account. Filter by niche to find the accounts your own audience actually cares about, then compare any two side by side.
Want the numbers behind a name? Open it on the home page and ERGauge computes engagement, average likes, comments and posting cadence from recent public posts — or brush up on the method in our engagement-rate guide.
Top profiles FAQ
How is the ranking built?
Profiles are ranked by a blend of engagement rate and audience size, computed from publicly visible posts. The list refreshes as new public data is analysed.
Can I look up a specific profile?
Yes — type any public handle on the home page to open its feed and analytics instantly, no account needed.
Why do smaller accounts rank above big ones?
Because engagement rate falls as accounts grow. A focused mid-tier creator often connects with a far larger share of its audience than a massive but passive following.
Find your next profile to watch
Open any public account in ERGauge — stories, posts, highlights and full engagement analytics, free and anonymous.
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